Somater is showcasing its expertise in primary packaging for the cosmetics market at the PCD trade fair as part of Paris Packaging Week 2026.

The stand, designed by bb&b, highlights a range of products and services centred on industrial performance, innovation and sustainable solutions. The design prioritises immediate clarity: clear messaging, a simple hierarchy and visibility from a distance in a crowded environment.

A design conceived to capture attention and facilitate interaction.

The project illustrates bb&b’s approach: making a technical offering accessible and turning it into an effective communication tool at trade shows.